BriefingWire.com, 12/20/2011 - Millions of iPads are wrapped securely in their boxes tucked under the tree and they already need an upgrade. The iPad you purchased as a gift does not come with a handle. The design of the device is appealing and functional in multiple ways, but it does not have the needed feature of a secure holding device. Apple has left the protection and securing of the iPad to outside companies such as The Grablet, LLC from Columbus, Ohio.

The Grablet lets users upgrade their Apple iPad and iPad 2’s with its Novus protection and holding systems. The company has received a great deal of positive attention from industry bloggers because of the versatility, comfort and style of the system.

The Company CEO, Ryan Cote said, “Our motto is ‘don’t drop it, just Grablet. With an item as expensive and slippery as the iPad, it doesn’t make sense to have one without upgrading it with our holding system. We went a step further and enhanced the personalization of the iPad by providing 12 different Novus color choices.” Sales of the Grablet Novus show the popularity of colors like Purple and Pink as well as the standard black.

If you want to see the Grablet in person, they will be at CES and MacWorld Expo in January.